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WASHINGTON, D.C. — Today, Somos Votantes and Somos PAC released new polling data showing President Trump's year-long collapse with Latino voters has reached its lowest point of the year, with more than one in three Latino voters who supported Trump in 2024 now saying they are disappointed or regret their decision. This marks the fourth consecutive quarter of steady deterioration since Somos Votantes' comprehensive post-election poll at the beginning of his term, driven by mounting economic concerns and Latino voters now decisively blaming Republicans for the rising costs hitting their families.

Key findings of the poll:

• Trump's 2024 supporters express profound regret or disappointment: 36% of Latino voters who voted for Trump in 2024 now say they are disappointed or regret their decision – representing more than 1 in 3 of his supporters having remorse directly tied to economic disappointment and broken promises.
• Economic blame falls squarely on Republicans: Latino voters place significantly more blame on Republicans for the economic pain they're experiencing. By a 21-point margin, more blame Republicans for the rising cost of living (45% vs. 24% Democrats). By a 22-point margin, more blame Republicans for wages not keeping up with costs (42% vs. 20% Democrats). These concerns are nearly unanimous, with 95% concerned about rising costs and 91% concerned about wages falling behind.
• Trump's standing hits new lows across every metric: Trump is experiencing his worst ratings since tracking began in February. His personal favorability has declined to -26 (from -12 in February), job approval has plummeted to -28 (from -11 in February), and most critically, economic approval has cratered to -30 (from -13 in February) – with double-digit negative shifts on all metrics since the start of the year.
• Key voting blocs now deeply negative: Demographics that were previously divided or supportive have turned decisively against Trump. Independents are now negative across all metrics, younger voters are showing intense negativity, and Latino men are now negative by double-digits across the board – a dramatic reversal from earlier in the year.
• Priority disconnect reaches new high: A staggering 51% of Latino voters say inflation and the cost of living should be the top priority for the President and Congress, yet only 14% believe Trump and Republicans are actually focused on it – a 37-point gap that has widened from 33 points in September.
• Tariffs continue to devastate Latino voters: Trump's tariff policies remain a massive liability, with 69% of Latino voters saying his actions on tariffs are making the costs of things they buy go up.
• Healthcare concerns intensify: 80% of Latino voters are concerned about pharmaceutical drug prices increasing (61% very concerned) and 83% are concerned about millions losing health care coverage (68% very concerned).
• Major trouble ahead for Republicans in 2026: Latino voters are extremely motivated to vote in the upcoming midterms (84% motivated, 61% extremely motivated), with 94% saying the economy drives that motivation. Meanwhile, Trump and Republican policies are deeply unpopular – of over a dozen impacts tested, all drew concern from 70%+ of voters.

"More than one in three Latino voters who cast their ballot for Trump now say they're disappointed or regret that decision. That's what voters are feeling at every grocery store checkout, every gas pump, every month when the bills come due," said Melissa Morales, Founder and President of Somos Votantes and Somos PAC. "This isn't just a bad quarter for Trump with Latino voters – this is a year-long documented collapse with no end in sight. His personal popularity, job approval, and economic approval are all at their lowest levels since we began tracking in February. The trajectory is unmistakable and deeply consequential."

"Latino voters are assigning blame for their economic anxiety squarely on the GOP," said Rosa Mendoza, Vice President at Global Strategy Group. "By 21 points, they blame Republicans more than Democrats for the rising cost of living. By 22 points, they blame Republicans more for wages not keeping up. Latino voters know who's in power, and place ownership for their economic hardships on Trump and Republicans. As we head into 2026, Latino voters are sending a clear warning to Republicans: they're extremely motivated to vote, the economy is their top driver, and they're ready to vote on leaders who prioritize it."

The data paints a clear picture of voter accountability: some Latino voters gave Trump a chance in 2024, but the economic reality of his policies – from tariffs driving up everyday costs to a complete disconnect from their priorities – has led to profound disappointment and regret. As America's fastest-growing voting bloc heads into the 2026 midterms highly motivated by economic concerns, Republicans who are banking on 2024 gains to carry them through face a reckoning.

You can access a memo on the poll toplines here.
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‍About Somos Votantes and Somos PAC

Somos Votantes, and its sister organization, Somos PAC, are Latino-led, Latino-focused organizations that run some of the largest independent Latino civic and voter engagement programs in the country. We envision a nation where hardworking Latinos have the opportunities and tools to fully participate in our democracy. Somos Votantes seeks to empower hardworking Latinos in shaping the future of our democracy, primarily through non-partisan civic engagement programs, by increasing our participation in elections and advocating for progressive policies. Somos PAC focuses on electing progressive candidates.

Visit https://www.somosvotantes.com/ for more information.