Somos' Melissa Morales on Consumer Confidence Drop: "Working families are losing faith in Trump's economic promises"
WASHINGTON, D.C. — Today, The Conference Board released its Consumer Confidence Index for June, showing confidence dropped 5.4 points to 93—below economist expectations. The decline erased nearly half of last month's modest gains, with consumers expressing broad concerns about the economy, jobs, and their personal finances. In response, Melissa Morales, Founder and President of Somos Votantes, released the following statement:
“Today's consumer confidence numbers tell a real story – working families are losing faith in Trump's economic promises. It is clear that his chaotic and reckless trade and economic policies are taking a real toll on hardworking families. While Trump is focused on military strikes and foreign conflicts, everyone else is worried about their jobs, their finances, and keeping up with the high cost of living. This administration has failed to deliver the economic security families deserve. Hardworking Latino families, who continue to bear the brunt of rising costs and economic uncertainty, deserve leaders who prioritize them — not an administration that manufactures crises to distract from the issues many working people face.”
This consumer confidence decline comes as Somos Votantes announced its six-figure bilingual digital ad campaign "Promised"/"Prometió", highlighting how Trump's broken economic promises are hurting Latino families. The ads complement recent polling data that found President Trump's standing has significantly deteriorated among Latino voters, with approval ratings plummeting even further compared to February over his leadership and economic agenda.
Key findings include:
- Views on the economy remain bleak. A majority of Latino voters (64%) continue to rate the U.S. economy as ‘poor,’ and 56% believe the economy is getting worse under Trump.
- Trump’s standing among Latino voters has declined sharply across all measures since February. His favorability rating worsened from -12 to -17, his job approval sank from -11 to -18, and his economic approval dropped from -13 to -20. This significant deterioration in his job approval is especially steep among Latino independents, crashing from -6 to -28 and Latina women, falling from -22 to -35.
- Frustration dominates Latino voters’ views, seven-in-ten express negative emotions (70%) when asked how they feel about the current direction of the country.
- Latino voters continue to believe Trump and Republicans are not focused on their concerns – the cost of living, the economy, Social Security and Medicare. A majority saying Trump is focused on the wrong things (56%).
- A majority (53%) are very concerned by Trump and Congressional Republicans’ plans to cut Medicaid to pay for tax breaks for billionaires and big corporations.
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About Somos Votantes
Somos Votantes is a Latino-led, Latino-focused organization that runs some of the largest independent Latino civic and voter engagement programs in the country. We envision a nation where hardworking Latinos have the opportunities and tools to fully participate in our democracy. Somos Votantes seeks to empower hardworking Latinos in shaping the future of our democracy, primarily through non-partisan civic engagement programs, by increasing our participation in elections and advocating for progressive policies.
Visit https://www.somosvotantes.com/ for more information on this program and other projects, and follow the organization on Instagram, Facebook, and X.