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In the spotlight

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New Poll: Latino Voters in Key States Turn Against Republicans Ahead of Election as Iran War and Tariff Costs Deepen Economic Anxiety

Somos’ first Latino poll of 2026 finds Trump deeply underwater with Latino voters, Democrats holding a clear advantage but vulnerabilities on both sides remain as voters look for solutions on the economy

In the spotlight

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Latinos sour on Trump over tariffs, the economy, immigration raids

Trump's support is falling among Latinos across gender and age categories, with his favorability 20 points underwater

in the news

March 18, 2024

Latino group launches $1.5 million ad campaign in South Texas district

Somos Votantes, an independent Latino-led group, launched a $1.5 million bilingual ad campaign Monday featuring small-business owners in TX-15...

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March 17, 2024

Somos Votantes brinda recursos a los trabajadores de Nevada para prepararse para

Juntos podemos enfrentar el calor, porque el bienestar de nuestra economía depende de nuestro bienestar, dijo a The Nevadan / El Nevadense Emmanuelle

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December 22, 2023

What issues will matter most to Hispanic voters in 2024?

Here’s where they stand on immigration, the environment, abortion and more.

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November 3, 2023

Democratic campaign groups team up for Latino outreach push on YouTube

A top Latino voter outreach network and the largest Democratic super PAC are teaming up on a six-figure bilingual ad campaign that’s airing exclusive

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Press Releases

September 9, 2024

ICYMI: New York Times: Somos PAC and Future Forward Launch $5.25 Million Spanish-language Ad Blitz Targeting Latino Voters in Key Battleground States

The Multi-million Dollar Campaign Aims to Tap Into Growing Excitement for Vice-President Harris Among Latino Voters in Nevada and Arizona

National
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September 6, 2024

Somos PAC and Future Forward Launch $5.25 Million Spanish-language Ad Blitz Targeting Latino Voters in Key Battleground States

The Multi-million Dollar Campaign Aims to Tap Into Growing Excitement for Vice-President Harris Among Latino Voters in Nevada and Arizona

National
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August 27, 2024

Somos PAC and Priorities USA Action Launch $5 Million Digital Ad Program, The Margins Project, Designed to Target Marginal Latino Voters in Key Battleground States

The Multi-million Dollar Bilingual Ad Campaign Aims to Bridge the Growing Digital Gap in Latino Voter Outreach in Underinvested ZIP Codes in Support of Vice-President Harris and Governor Walz

National
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August 19, 2024

Somos Votantes Launches $1.5 Million Spanish-language Ad Buy “Nuestro Futuro” Spotlighting Job Creation, Historic Clean Energy Investments, Lower Costs on Anniversary of Inflation Reduction Act

National
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Press INQUIRIES

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