In the spotlight

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Trump's Standing with Latino Voters Beginning to Collapse as Latino Men and Young Voters Decisively Turn Away

New poll shows dramatic plummet among Trump's former strongholds as economic stress mounts

In the spotlight

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Latinos sour on Trump over tariffs, the economy, immigration raids

Trump's support is falling among Latinos across gender and age categories, with his favorability 20 points underwater

in the news

Press Releases

September 6, 2024

Somos PAC and Future Forward Launch $5.25 Million Spanish-language Ad Blitz Targeting Latino Voters in Key Battleground States

The Multi-million Dollar Campaign Aims to Tap Into Growing Excitement for Vice-President Harris Among Latino Voters in Nevada and Arizona

National
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August 27, 2024

Somos PAC and Priorities USA Action Launch $5 Million Digital Ad Program, The Margins Project, Designed to Target Marginal Latino Voters in Key Battleground States

The Multi-million Dollar Bilingual Ad Campaign Aims to Bridge the Growing Digital Gap in Latino Voter Outreach in Underinvested ZIP Codes in Support of Vice-President Harris and Governor Walz

National
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August 19, 2024

Somos Votantes Launches $1.5 Million Spanish-language Ad Buy “Nuestro Futuro” Spotlighting Job Creation, Historic Clean Energy Investments, Lower Costs on Anniversary of Inflation Reduction Act

National
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August 6, 2024

Somos PAC Responds to Kamala Harris’s Selection of Governor Tim Walz as Her Vice Presidential Running Mate

National
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